Visual Exploration
From personal projects to school projects,
I explored different styles of graphic design
Marketing Materials:
Strengthening the product through visual materials
Ever since I was at SCAD, I had a love for branding and marketing. I always thought it was a huge part of making a product appealing to the audience. Here are some marketing materials I have made/managed throughout my journey!
Alivio:
A personal guidance to relieve stress
Alivio is a personalized journal platform that is here to help you become aware of emotions and guide you in how to manage stress. This was made for my Human Factors class at SCAD. Alivio offers multiple journals tackling different areas such as happiness, sadness, fear, anxiety, and anger. This will be done by completing a simple survey on the Alivio website, receive a preview of your personal journal, and you are ready to order.
Architecture Magazine
A short magazine about Tadao Ando, Japanese architect. Inspired by his simple yet innovating design and integrating with nature, I chose the green as my type color and came up with a simple layout.
Poster design
Some of my favorite posters I have created.
Left Project was to make a typography poster based on a quote. I chose my all time favorite saying “Creatives are mind manipulators.“ We were not allowed to edit the type, use more than one type family, or add illustrations. I chose complementary colors to make it look more manipulative to the audience.
Middle was a poster design for a museum. I chose the national archaeological museum. I wanted to target the younger generation based on a statistic I found that the young adults are less likely to go to museums.
Right was also a museum poster. I had to come up with a poster about my imaginary exhibit. My theme was the controversial side of Johnson. View my rendering for the exhibition here. More related projects are also right below.
Book and packaging design
I chose Philip Johnson as my topic. Known to be a rather controversial architect, I wanted to show both his lovable and hated side. For the book, I made it like a post card in a transparent red envelope. When you pull them out, users will see the hidden photo of him or a trait that represents his flaws.
The same idea was used in the wine bottle design, when you drink all the wine, a message will appear related to people acting differently, or denying something that they did like Philip.
